Apple gets a Patent for a Seamlessly Embedded Heart Rate Monitor

Apple was awarded a patent for a seamlessly embedded heart rate monitor within in an electronic device (an iPhone, maybe?). The patent was granted on December 24, although the the application was made in January 2009. The patent describes an electronic device with an embedded sensor to detect cardiac activity and cardiac electrical signals.

However, Apple is not interested in becoming a FDA-regulated entity, so the company’s purpose is to use the heart rate as a way to authenticate a user’s identity or to determine the user’s mood from the cardiac signals and provide data related to the user’s mood. Anyway, it is not inconceivable that there could be medical applications of this heart rate monitor by third parties, already there are companies using the iPhone to build cardiac monitors.

References: http://www.mddionline.com/article/will-your-future-iphone-come-embedded-heart-rate-monitor

Second World Health Organisation’s Global Forum on Medical Devices

The Second World Health Organisation’s Global Forum on Medical Devices took place in Geneva on November 22-24th and gathered together the academia, international organisations, industry and NGOs. While one of the WHO’s strategic objectives is “to ensure improved access, quality and use of medical devices”, during this event the organisation emphasized how important it is to align medical device innovation with the public health need. According to the WHO, there is a mismatch between these two spheres.

      After hearing the stakeholders’ opinion, five insights were listed to help the industry work towards resolving the mismatch: 4 ‘A’s define the agenda to improve access to appropriate medical devices (Availability, Accessibility, Appropriateness, and Affordability); Diagnostics industry contributes to low resource settings beyond Corporate Social Responsibility activities; Bring research and manufacturing to low resource settings; Young entrepreneurs have a good grasp of localisation; Mobile is the way to go.

       To know more about the event, go to  www.who.int/medical_devices/2nd_gfmd/en/ 

References: http://www.medtecheurope.org/blogposts/195/40/blog/2013/12/02/5-WHO-Insights-into-conquering-the-medtech-mismatch

“3D: Printing the Future”

           3D Printing, or more professionally called Additive Manufacturing, is a process of making three dimensional solid object from a digital model. It can print in plastic, metal, nylon and so many other materials. It can make manufacturing prototype, end user products and even human organs by using a person’s own cells. This is possible because of its technology: it creates a three dimensional object by building it layer by layer successively.

        Besides the industry sector and academic researches, 3D Printing is being used by physicians and surgeons. The most recent event, that was all over the international media, is a case that took place in the United Kingdom. Surgeons are using 3D Printing to rebuild a patient’s face which was crushed in a motorbike accident. However, the surgery hasn’t been booked yet. The theme became an exhibition at the Science Museum in London and it is called “3D: Printing the Future”.

References: http://www.3dprinter.net/reference/what-is-3d-printing

        http://www.bbc.co.uk/news/uk-wales-south-west-wales-24926598

Medtech Companies: Prepare for an Innovation Makeover

A report from PricewaterhouseCoopers’ (PwC) Health Research Institute concludes that Medtech companies must change the way they innovate. In a new economy that rewards better care, innovation is the key if they want to keep adding value to its customer.

The report indicates new alternatives for medtech companies to innovate and become more competitive, outside traditional research and development. The report also shows a survey made with medtech executives, with questions about their innovation activities. PwC analyst suggest a innovation makeover for medtech companies, because customers (either hospitals, accountable care organizations or individual customers) now demand more in financial, convenience and health terms.

“Medtech companies must focus more on service and business model innovations that meet new industry demands rather than on incremental product improvements.”

Besides, the report suggests three ways for medtech companies to innovate: operate as a “lean startup”, new innovation metrics and get closer to the patient.

References: http://www.mpo-mag.com/contents/view_breaking-news/2013-10-24/report-medtech-firms-must-change-approach-to-innovation/?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%253A+MPOBreakingNews+%2528Medical+Product+Outsourcing+Breaking+News%2529

Google will start a new company focused on healthcare and biotechnology

Calico will be a new company focused on “health and wellbeing, in particular the challenge of aging and associated diseases”, says the company CEO and co-founder Larry Page in a Google+ post. He goes on in a press statement arguing that, even though the healthcare sector is a lot different from what Google does today, he believes that his company can “improve millions of lives”.

Google hasn’t released any specific plans or projects yet, but to keep the shareholders from worrying, Page says that these investments are very small in comparison to Google’s core business. This is Google’s second effort in the healthcare and biotechnology industry. Google Health was an attempt to store patient medical records online and it was abandoned because of privacy concerns. Besides, app developers in Google were also focused on others projects like Google Glass.

References: http://www.mddionline.com/article/google-calico-wants-you-live-forever

Innovation in the Medical Device Sector

The concept of Innovation is always linked to the idea of creativity, novelty, technology. Nevertheless, it doesn’t restrict itself to gigantic transformations in expensive technologies. Innovation is usually seen when the problem is identified and better or new methods are created to solve it or to improve a daily process.

In the medical device industry, this preconception is frequently made. Even in this sector, innovation does not necessarily involve large investments but, most importantly, it involves the comprehension of the patient’s needs and its fulfillment to save his life or to improve his quality of life.

Unlike the consumer space where there are no barriers to different ideas, the medical device sector deals with regulatory systems, which dictate the requirements that the industry must meet. Obviously, the regulatory system is concerned about setting high standards for the safety of the patient, but sometimes it can inhibit innovative ideas.

References: http://www.mddionline.com/article/medtech-innovation-doesnt-have-be-expensive

Be welcome, Innovation.

From Europe 2020 to Strategy for American Innovation. From Brasil Maior to Industrial R&D Promotion Programme. All the governmental programs mentioned above try to create conditions and stimulate a national foundation for innovative industries in the European Union, United States, Brazil and India. Innovation seems to be the answer for national development and sustainable economic growth.

Seeking to increase a better understanding of innovative approaches and measurement, the Organization for Economic Co-operation and Development (OECD) developed the Oslo Manual[1], which provides guidelines for collecting and interpreting innovation in an internationally comparable manner. Even with limitations, every new edition of the Oslo Manual represents a step forward to the understanding of the innovation process.

Using the meanings and criteria of the Oslo Manual, the UNESCO Institute of Statistics presented the 2011 UIS Pilot Data Collection of Innovation Statistics[2]. Comparing 12 countries from different regions and at different levels of development, it seeks to show the different stages of innovation process around the world, taking especial attention to developing countries.

As one shall conclude, innovation is a concern for both developed and developing countries. With different levels of innovation process, each one acts according to its needs and goals. Catching up is the main target for developing countries in order to not fall behind in international trade and development. As for developed countries, they have reached a stage of progress that the only way of not becoming outdated is with

“(…)Investments, technology development, innovation and good management practices(…)”

President Dilma’s speech, April 3^rd, 2012

References: http://ec.europa.eu/europe2020/

http://www.whitehouse.gov/

http://www.brasilmaior.mdic.gov.br/

http://india.gov.in/

http://www.oecd.org/

http://www2.planalto.gov.br/

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[1] For further information about the Oslo Manual, access http://epp.eurostat.ec.europa.eu/cache/ITY_PUBLIC/OSLO/EN/OSLO-EN.PDF

[2] For further information about the 2011 UIS Pilot Data Collection of Innovation Statistics, access http://www.uis.unesco.org/ScienceTechnology/Documents/Innovation-statistics-en%20(2).pdf

Patent granting in Brazil

A patent is a form of intellectual property granted to an inventor for a limited period of time. The procedure for granting patents varies widely from country to country, but it usually requires novelty and non-obviousness. The exclusive right granted to a patentee in most countries is the right to prevent others from making, using, selling, or distributing the patented invention without permission.

Granting patents is important to promote invention, once that developing new products, for example, takes time and money. If there is little opportunity to benefit from the initial investment, then inventors and companies won’t focus on creating new products.

In Brazil, the law 9.279, of 1996, establishes the rights and duties concerning to patents. According to Isaias Masiero Filho, one of the founders of Biokyra, obtaining right over a patent is extremely important for those who work on the development of new products because it protects the inventor and guarantees the return on the investment made in the initial phases.

The INPI (National Institute of Intellectual Property) is the office responsible for analyzing patent applications. In Brazil the application can be issued by the inventor him/herself, but it is highly recommended to have the orientation of a lawyer because the process involves several deadlines and documents. The average application fee in Brazil is R$200 (US$108).

To know more about patent granting in Brazil, check out the following websites:

http://www.revistagestaoenegocios.com.br/gestao-motivacao/33/artigo225232-1.asp

http://www.inpi.gov.br/index.php/english